AN OLD SCHOOL JEWELER FOR A MODERN WORLD

OVERVIEW

We modernized Robbins Brothers—a heritage jeweler dating back to 1921—with a bold new identity that honors its legacy while looking ahead. Driven by deep research and real customer insight, we created striking visuals, a confident brand voice, and a fresh, contemporary style. As their agency of record, we’ve brought the new Robbins Brothers to life across their website, Meta, TikTok, radio, direct, OOH, email, SMS, events, POS, and capsule drops.

COMPONENTS

• Brand strategy
• Brand identity
• Brand implementation
• Ongoing social media
• Ongoing marketing execution

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